Marketing Strategist with Proven Success in Driving Growth Across Industries

About Me

Throughout my career, I've had the privilege of creating revenue-generating B2B and B2C marketing strategies across a wide range of industries - from SaaS and tech to professional services, not-for-profit, and banking. I've also had the opportunity to manage global integrated marketing initiatives and programs, utilizing a variety of channels including digital, media, Account-Based Marketing (ABM), events, and demand generation.

My focus has always been on delivering results that are driven by ROI. By owning and leading the marketing strategy, I have a proven track record of developing successful programs and initiatives that drive customer acquisition and retention.

But what I'm most proud of is my ability to build, manage, and align cross-functional teams. As a leader, I've worked closely with sales, customer success, product, creative, and agencies to deliver results. By fostering a culture of collaboration and innovation, I’ve been able to exceed expectations and achieve business goals time and time again.